PPC Portfolio & Case Studies Real Campaigns. Real Revenue.
Every number on this page is from a real client campaign managed by Women Empire Tech. No projections, no estimates, no industry averages — just the actual results our certified PPC specialists have driven for businesses across 18+ countries.
What Our PPC Campaigns Deliver on Average
Aggregated performance benchmarks across 500+ client campaigns managed by Women Empire Tech.
Real Campaigns We've Built & Scaled
Six real campaigns across industries — every metric verified, every result achieved for an actual Women Empire Tech client.
Online Fashion Brand — Google Shopping + Search
Property Developer — Google Search + Facebook Lead Gen
HR Tech Platform — LinkedIn Lead Gen + Google Branded
Diagnostic Clinic Chain — Google Local Search Campaigns
Online Coaching Institute — Full-Funnel Meta + YouTube
Skincare Brand — Cart Abandonment Remarketing System
Our PPC Services
Every paid channel, managed by certified specialists — engineered for one outcome: more customers at the lowest possible cost.
Google Search & Display Ads
Top-of-page visibility for high-intent buyers. We build Search campaigns with precision keyword targeting, RSA ad copy, negative keyword management, and continuous quality score optimization — plus Display campaigns across 2M+ partner sites for awareness and remarketing. All campaigns structured for maximum conversion at minimum cost-per-click.
Google Shopping & Performance Max
For ecommerce — Shopping campaigns showcasing products with images, prices, and ratings directly in Google Search. Full Google Merchant Center feed optimization, custom label strategy for top-performing products, and Performance Max campaigns leveraging AI across all Google inventory channels for maximum ecommerce revenue.
Meta Ads (Facebook & Instagram)
Full-funnel Meta campaigns — from cold audience awareness through Custom Events and Lookalike Audiences, to warm retargeting of website visitors and past customers. We design scroll-stopping creatives in-house, run constant A/B tests, and manage campaigns across Feed, Stories, Reels, and Marketplace placements.
YouTube Video Ads
Brand-building at scale and direct-response video campaigns — In-stream ads, Bumper ads, and Discovery ads targeting audiences by interests, keywords, and custom placements. We advise on video creative structure (first 5 seconds are everything), optimize for view-through conversions, and connect YouTube awareness to remarketing conversions downstream.
LinkedIn Ads
The essential B2B platform — we reach your exact decision-makers by job title, seniority, company size, industry, and named companies. LinkedIn Lead Gen Forms convert at 10–15% (vs 3–4% on landing pages) because they pre-fill from user profiles. Ideal for B2B SaaS, professional services, consulting, and enterprise sales with long deal cycles.
Remarketing Campaigns
The highest-ROI paid channel in every campaign mix — re-engaging warm visitors who left without converting, across Google Display, Meta, and YouTube simultaneously. Dynamic product ads for ecommerce, service-specific messaging for B2B, and cart abandonment sequences for direct-to-consumer. Remarketing consistently achieves 3× higher CVR vs. cold traffic.
Landing Page Optimization
PPC traffic sent to a generic homepage converts at 1–2%. We design and A/B test dedicated landing pages for each campaign — with perfect message match to the ad, a single clear CTA, trust signals, social proof, and mobile-first layouts. Most clients see conversion rates of 5–8% — turning the same ad spend into 3–4× more leads without increasing budget.
Conversion Tracking & Analytics
Full attribution infrastructure — Google Tag Manager setup, GA4 event tracking, Google Ads conversion actions, Meta Pixel with Custom Events, LinkedIn Insight Tag, and call tracking. You see exactly which campaign, ad group, keyword, and creative drove every lead and every sale. Monthly reports in plain English, no jargon.
Free PPC Audit
Already running PPC campaigns? We'll audit your Google Ads and Meta accounts — identifying wasted spend, poor Quality Scores, missing conversion tracking, negative keyword gaps, and campaign structural issues. Delivered free in 48 hours with a prioritized improvement plan showing exactly what to fix first. No commitment, no credit card.
Our 5-Step PPC Process
From the first audit to scaling revenue — a structured process that delivers improving results every month as optimization compounds.
Audit & Strategy
Competitor ad analysis, audience research, keyword intent mapping, platform selection, budget allocation, and conversion goal definition — all designed around your specific buyers and revenue targets.
Campaign Architecture
Full campaign structure — ad groups, match types, audiences, smart bidding, conversion tracking (GTM + GA4 + pixels), negative keywords, and landing page specifications ready before a single penny is spent.
Creative Production
RSA copy variants, Meta static and video creatives, LinkedIn ad copy, YouTube script direction — minimum two creative variants per ad set for immediate A/B testing from day one of launch.
Launch & Optimize
Daily monitoring for first two weeks — optimizing bids, pausing underperformers, scaling winners, refining audiences, improving quality scores, and testing new ad variants based on live conversion data.
Scale & Report
Monthly reports with full ROI by campaign and keyword. Proven elements scaled, new opportunities added, and strategy refined — with CPL reducing 30–50% over 90 days as optimization compounds.
Why 500+ Businesses Choose Us for PPC
Certified Across All Platforms
Google Ads Certified, Meta Blueprint Certified, LinkedIn Marketing Solutions Certified, and GA4 Certified. Every campaign managed by specialists who've passed the exams — and stay current with every platform update as they happen.
Revenue Metrics Only
We optimize exclusively toward metrics that pay your bills — CPL, CPA, ROAS, and revenue. Never impressions, reach, or "brand awareness" numbers that look good on paper but don't generate customers. If campaigns don't produce ROI, we fix them.
AI + Human Expert Oversight
We combine Google Smart Bidding, Meta Advantage+ targeting, and LinkedIn Predictive Audiences with constant expert oversight — so platform AI improves your results without making the unchecked mistakes that can burn budget overnight.
In-House Creative Team
All ad creatives designed internally — scroll-stopping static images, animated ads, video scripts, and multiple copy variants. We never outsource creative because the quality of your ads directly determines your CTR and cost-per-click on every single platform.
Daily Monitoring, Not Monthly
Daily performance checks and bid adjustments in the first two weeks, weekly creative rotation to prevent ad fatigue, and proactive strategy changes when platform algorithms shift — so your campaigns improve every single week they run with us.
Total Transparency
Monthly reports showing every metric in plain English — spend, CTR, conversions, CPL, ROAS, revenue. You see exactly where every rupee went and what it returned. No jargon, no hiding underperformance, and no lock-in contracts.
"Every number on this page was earned — not projected. PPC done right doesn't just drive traffic, it drives the right customers at the right cost, and gets more efficient every single month."
— Women Empire Tech PPC Team · Google · Meta · LinkedIn · YouTube · 18+ Countries · 500+ Clients
What Our Clients Say
"Our Google Ads account was burning ₹60K/month with barely 8 leads. Women Empire Tech rebuilt it from scratch — restructured campaigns, added proper tracking, and created new landing pages. In 6 weeks we hit 52 leads per month at ₹1,150 CPL. The same budget now generates 6× the results."
"We launched a new skincare brand and needed fast traction. Women Empire Tech set up a Meta + remarketing campaign that generated 142 orders in month one at 4.8× ROAS. Their creative team designed ads that actually stopped the scroll. We've scaled ad budget 5× since and results keep improving."
"For B2B SaaS, reaching the right decision-makers is everything. Women Empire Tech built us a LinkedIn + Google dual-channel strategy delivering 22 qualified demo requests per month from CTOs and VPs. CPL of ₹2,180 for a deal that averages ₹8,50,000 ACV. The math is extraordinary."
Frequently Asked Questions
Budgets, timelines, platforms, and how we reduce your cost-per-lead every month.
Ask Our Team →Ready for PPC That
Actually Works?
Join 500+ businesses across 18+ countries that trust Women Empire Tech to build and manage their PPC campaigns. Get a free audit of your existing campaigns — or launch your first campaign and start seeing leads within 72 hours.
